Friday, September 26, 2025

Time For New Skis

Recently I have been in the market for a new pair of skis. Knowing this, I have been keeping my eyes open for a good deal on a new pair. This is the time of the year when you can usually find the best deals and so I expected to find something soon. I am not too picky as I really am focused on getting the best deal possible. That means I want a high-quality ski for a low price. I'm sure ski manufacturers hate me.

Since Labor Day I have been visiting local ski shops and looking at all of my online sources to see what kind of deals I can get. Yesterday I got an e-mail from a company that caters to outdoor enthusiasts and provides severely discounted products should you qualify to receive their rock-bottom deals. This is the same site where I got my Suunto watch back in June.

Now this is an important point that I hope all online marketers understand: When a person is interested in purchasing something, a timely e-mail is appreciated. When a person has already purchased that thing, your e-mail is annoying. The trick is to be able to accurately figure out when your product is wanted and when it is no longer needed.

I logged into the site and could look at new skis from a number of top manufacturers. As I mentioned above, I am not that picky about skis. Then I saw the list of manufacturers and realized I might be a bit more picky than I originally thought. I am not that picky about skis as long as they come from a short list of companies. Fortunately several of those ski brands appeared on the list and so I narrowed the skis down to those that interested me. One pair stood out at a 65% discount, which put it in the sub $300 category. Anything below $300 is a great price for new skis.

Last night I wanted to get the approval from my wife before buying the skis and so I showed them to her. Her response was, "Can I get a pair of new skis?" The agreement with the website indicated I could pick up a pair for friends and family and so we looked. Normally the website restricts buyers to just the person meeting the correct criteria and so it would be a violation of the terms of use without the published exception. We found a pair of skis for her that met her criteria and happened to come in at $10 less than my new skis. They are also a specific women's ski, meaning it is lighter than the men's version. My wife and I ordered both pairs last night and they will arrive on Tuesday next week.

When the skis arrive I will get bindings mounted on them and will almost be ready for the upcoming ski season. I will be honest and confess I am looking for a new ski jacket too. My current one is faded and all of my family keeps telling me I need to replace it. For online marketers that want to sell me something, I am probably a bit picky as the jacket needs to be red, waterproof, breathable, and windproof. Let the e-mails begin. 

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